top of page

Demand what you deserve

Leadership is not just based on principles, its about how you lead in various circumstances.

Leadership should be about humanity

Leadership should be about honour

Leadership should be about humility

In her book, Wolfpack Abby Wambach, Olympian, activist and author, discusses leadership. Her focus is on promoting and encouraging more women to take up leadership roles and to do this under her eight new rules of leadership:

1. Create your own path

2. Be grateful for what you have AND demand what you deserve.

3. Lead now–from wherever you are.

4. Failure means you’re finally IN the game.

5. Be FOR each other.

6. Believe in yourself. Demand the ball.

7. Lead with humanity. Cultivate Leaders.

8. You’re not alone. You’ve got your Pack.

We are often told, and women are especially, to be grateful. There is nothing wrong with this, being grateful is important,

"But do not JUST be grateful.

Be grateful AND brave.

Be grateful AND ambitious.

Be grateful AND righteous.

Be grateful AND persistent.

Be grateful AND loud.

Be grateful for what you have AND demand what you deserve.”

This concept is often not accepted by society and culture because of the constrained beliefs and limitations.

You should feel like you are worth it, like you deserve it. To get that you need to believe it in the core of your heart and not be driven away from it by cultural factors that pull you down and away from your potential to believe what's true and what's possible.

It is important to build that endurance inside your own self that you achieved it because you deserved it, and not because you have been given it.

Brené Brown, the famous "vulnerability" researcher says:

A leader is anyone who takes responsibility for finding the potential in people and processes, and who has the courage to develop that potential.”

She explains that to build daring leadership and courage in organisations and teams, it is important to create a culture in which brave work is rewarded. Leaders must care for and be connected with the people of their team.

You should demand what you deserve.

Recent Posts

See All


bottom of page