Circular community funding
Corporate Social Responsibility has begun to re-engage business with its community, however it has now become as much a marketing opportunity as it is a community venture.
Our concept of circular community funding tries to ensure that money from us begins a circle of sustainability and growth. For example, we have created a community Guernsey rowing team. We provide funding to the team, they enjoy the season, and as part of the exchange, they volunteer in our community with the charities we support.
Last year, we made no profit at all and at the same time donated over £6,000 to local children's charities through our beta-testing policy.
And, even more money was raised by our Guernsey rowing team, Oars4ACause, as part of our circular model.